Themes

Areas I work on, write about and speak to — current focus from a 25+ year operator perspective.

Focus areas

AI in Product

Which AI features are worth building in B2B SaaS, what to build vs. buy vs. wrap, and what architecture won't get thrown away in six months.

  • Feature discovery and prioritization
  • Build / Buy / Wrap decisions
  • Architecture: RAG, agents, evaluations, guardrails
  • POC-to-production paths
Perspective
Operator practice + Playbook research

AI Pricing

How to monetize AI features without LLM costs burning gross margin or scaring off customers — the unglamorous math behind the launch.

  • Cost-of-goods modeling per feature and segment
  • Pricing models: usage / outcome / hybrid / tiered
  • Packaging and existing-customer migration
  • A/B test design for rollout
Perspective
Operator practice + Playbook research

Agentic R&D Transformation

From ticket-grinding to outcome delivery. Agentic workflows, modern tooling, real productivity gains — in the code and around it.

  • Workflow audit of current engineering practice
  • Tooling stack: Claude Code, MCP, subagents, eval pipelines
  • Org design: roles, skills, accountabilities
  • Pilot squads as proof points before rollout
Perspective
Operator practice + Playbook research

Background expertise

From 25+ years of operational practice — still part of how I think about software businesses.

Technical & Product Due Diligence

Code quality, architecture, team risks, product position — how I think about software businesses, before any investment decision.

From 70+ tech DDs across PE portfolios

Post-Merger Integration

Day-1 readiness, the 100-day plan, hands-on technical integration — how 15+ PMIs actually work in practice.

From 15+ integrations, current at enventa group

Get in touch

On any of these themes — or an interesting role.

Send a message